Since 1998 we’ve made it our business to deck out every person who walks through our doors with the freshest footwear from all the biggest brands.

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But we reckon life goes beyond shoes. We believe it’s what you do in them that truly counts.

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So, stay out late. Wake up early. Walk there, run back. Stand tall and be a champion in a crowd of naysayers. Find what inspires you and major in it. We’re for the ones who dance harder, sing louder, and don’t care what anyone else thinks. Why would you? This is your story. Make it worth living. Play Life Loud.