The Athlete’s Foot (TAF) is Australia’s largest specialty athletic and lifestyle footwear retailer, known for its exceptional in-store customer experience and fitting service. The business was launched in South Australia in 1976, expanded around the country from 1980 before being established under license in 1981.

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Operating online and in 142 stores across Australia & New Zealand, The Athlete’s Foot’s philosophy is grounded in ‘FIT,’ ensuring each customer receives a personalised fitting experience from dedicated and highly trained Fit Technicians. Whether it’s in-store with their exclusive fitting experience MyFit 3D or online with MyFit Virtual, The Athlete’s Foot will help you find your perfect fit from their fantastic range of brands.